Forma is driven by desire to offer high quality contemporary furniture. We understand that living in a relaxed environment is critical in today’s hectic world and our aim is to create that perfect set of products to give you just that.


The products at Forma, start with the concept of providing function, quality, design and value with sustainability in our mind. Our aim is to help people bring positivity in all their spheres of life, be it food, fashion, travel, work or more.

We carry the values of JSW Group of integrity and proven legacy of delivering quality products. Our new enterprise seeks to inspire urban living with accessible design backed by quality manufacturing


  • Lightness

    Our products are designed to connect and integrate effortlessly into our users' lifestyles. We do not intrude or aggressively seek attention, and let relevant content take centre-stage.

  • Warmth

    It’s your space and our products will make you feel utmost comfortable, cozy and warm. Our products have been designed from our approachable nature and the desire to make good design more accessible.

  • Adaptable

    All our products are multi-functional. Apart from providing their usual function, they can be adapted to provide various utility functions to enhance the usage of your space.

  • Pop

    Vibrant colors and unique contemporary design are the hallmarks of our products. They reflect the global as well as the Indian sensibilities of modern users.

  • The Global Indian

    We reflect the global + local sensibility of our modern urban user—at ease with global aspirations and confident to create our own contemporary expressions of style and culture.

  • The JSW Group is known across the country as “strategic first mover”. It is a $13 billion leading conglomerate, with a presence across all the vital sectors of the Indian economy. The company occupies a pivotal part of the O. P. Jindal Group that has emerged as an undisputable world leader in a short span of three decades.
  • Ranked among India's top business houses, JSW's innovative and sustainable ideas cater to the core sectors of Steel, Energy, Cement and Infrastructure. The Group continues to strive for excellence with its strength, differentiated product mix, state-of-the-art technology, excellence in execution and focus on sustainability.
  • From its humble beginnings in steel, the JSW Group has expanded its presence across India, South America, South Africa & Europe. Through its CSR projects, it also continues to participate in and initiate activities that assist in improving those areas of our country that lack resources. JSW is known to be the “strategic first mover” to venture away from status quo, have the conviction to make fundamental changes and drive operational excellence on its quest to become better everyday